What does baffle me though, is the shear amount of babywearing 'devices' there are out there - you know the ones, the gadgets that can only be used for approximately 6 months, the bulky devices, with all the buckles and straps and plastic and polyester/nylon fabrics, special back boning to keep them 'ergonomic and comfortable'.....etc etc. The babywearing device companies are truly getting out there and doing an oh so fabulous job of marketing.
BUT What many don't realise, is that babywearing doesn't need to be complicated, there is simply no need for padding, straps, buckles, boning etc!
How many people I see walking the streets of Sydney/Auckland, dressed in designer outfits, carrying designer handbags, wearing designer sunglasses BUT then carrying their gorgeous bundles in mechanical babywearing devices - completely defeating the purpose of the entire outfit, correct? Or is it just me?
We take a completely different approach to Babywearing - Simple, fashionable and FOR YOU! Afterall, your sling is a garment YOU wear! Don't cover up that dress you spent 3 hours hunting for and 3 months slimming down for with buckles and straps and synthetic fabrics.
There are plenty of Soft Structured Carriers, Slings and Wraps out there that are embracing our desire (need!) to co-ordinate and be fashionable (as well as being extremely functionable) and many can be found at http://www.slingbabies.co.nz/